From Circus to Casino: The Hippodrome’s Remarkable Journey
Few buildings in London can claim a history as varied and spectacular as the Hippodrome. Standing proudly on the corner of Cranbourn Street and Charing Cross Road, this iconic venue has evolved from a Victorian circus to a variety theatre, a nightclub, and now a world-class casino. Its story is a testament to the enduring allure of London’s West End.
The Early Years: A Circus for the Masses
Opened in 1900 by Edward Moss, the London Hippodrome was originally designed as a circus and variety theatre. With a capacity of over 5,000, it was one of the largest entertainment venues in the city. The building’s innovative design included a water tank that could be filled for aquatic displays, a feature that thrilled audiences. Early performances featured acrobats, clowns, and even elephants, setting the stage for a legacy of grand spectacle.
Transformation into a Variety Theatre
By 1909, the Hippodrome had been converted into a full-time variety theatre. Under the management of Stoll Moss Theatres, it hosted some of the biggest names in entertainment, from Harry Houdini to Charlie Chaplin. The venue’s opulent interior and state-of-the-art stage machinery made it a favourite among performers and audiences alike. During the First World War, it provided much-needed escapism, and in the 1920s, it became known for its lavish revues.
Post-War Reinvention
After the Second World War, the Hippodrome continued to adapt. In the 1950s, it was transformed into a television studio, where programmes like Sunday Night at the London Palladium were broadcast. The 1960s saw it become a nightclub, hosting legendary acts such as The Beatles and The Rolling Stones. By the 1980s, it had become a discotheque, known as the Hippodrome, and later a cabaret venue. Each incarnation added a new layer to its rich history.
Key Milestones in the Hippodrome’s History
- 1900: Opens as a circus and variety theatre.
- 1909: Converted into a variety theatre.
- 1950s: Used as a television studio.
- 1960s: Becomes a nightclub hosting iconic bands.
- 1980s: Transforms into a discotheque.
- 2012: Reopens as the Hippodrome Casino after a £40 million renovation.
The Casino Era
In 2012, the Hippodrome reopened as a casino, following a major restoration that preserved its historic façade and interior features. Today, it offers a unique blend of gaming, dining, and entertainment across four floors. The casino retains the building’s theatrical spirit, with performances and events regularly held in its dedicated spaces. It has become a landmark for both tourists and locals, continuing the venue’s tradition of reinvention.
Steeped in theatrical history, the building that now houses the Hippodrome Casino has been a landmark for over a century.
A Lasting Legacy
The Hippodrome’s story reflects the changing tastes of Londoners and the resilience of the West End. From circus rings to casino tables, it has always been a place of excitement and innovation. Its Grade II listed status ensures that its architectural heritage will be preserved, while its current use as a casino guarantees that it remains a vibrant part of the city’s nightlife. For anyone exploring London’s history, the Hippodrome stands as a shining example of how a building can evolve while retaining its soul.
Visiting the Hippodrome Today
Located in the heart of Leicester Square, the Hippodrome Casino is easily accessible by tube and bus. Visitors can enjoy a range of gaming options, from slot machines to poker, as well as several restaurants and bars. The venue also hosts live music and comedy nights, continuing its long tradition of entertainment. Whether you’re a history buff or a nightlife enthusiast, the Hippodrome offers a glimpse into London’s past and present.